Information on arts attendance calculated from the data collected from organisations located in and around the Brighton 'hub'.

This analyses behaviour of arts attenders living within the BN1 - BN3 central Brighton postal districts and making transactions at any of the 11 participating organisations.

You may now view 2 years' information for the 'hub'. The first year dates from 1st October 2001 to 30th September 2002, and the second year from 1st October 2002 to 30th September 2003.

Customer address data was collected along with each booking transaction, to measure attendance in terms of a) the number of bookers, b) the number of bookings made, c) the number of tickets purchased and d) the total spend.

Unique reference numbers for each booker and household, makes the data anonymous and measures the levels of cross-over between artforms and even venues (Participating organisations can choose to share this information collaboratively).

Section 1
* Total number of bookers and the consequent statistics pertaining to the bookings they made.
* Data broken down and presented by art form. [Categorisation is based on that of the Target Group Index (TGI) for ease of comparison]

Section 2
* Potential number of arts attenders by artform for the Brighton hub, as estimated by the TGI. This data indicates the number of potential attenders to the listed art forms over a 3 year period. N.B. TGI figures for 'Rock, Pop & Folk' are not given.

MOSAIC profiles, TGI comparison and art form crossover information for the Brighton hub may be accessed from the menu on the left.

These postal districts contain 112,671 households and a combined adult population of 193,553.

2001/02 Results
2002/03 Results